Digital Marketing for Home Services

The home services industry is becoming increasingly competitive as large online companies gain a greater market share. With this level of competition, it’s crucial to have a solid digital marketing strategy. With the right strategy, you’ll stand out in the digital landscape, improve website traffic, and increase leads.

At Momentum, we’re here to help you find the right strategy and stay informed on the newest techniques and trends to stay ahead of your competition.

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Our Solutions

Website Design & Development

The key to staying competitive in today’s digital age is to have a modern website. Your website is your online storefront, so it’s crucial that it reflects the level of professionalism and quality of service you provide. 

Momentum offers three website solutions for home service providers: standard, custom, and career. Our goal is to help you build a secure and optimized website that’s easy to navigate, informative, and designed for your unique target audience.

Search Engine Optimization (SEO)

Pave the way toward consistent online growth with a search engine optimization (SEO) plan. SEO is a long-term practice that helps businesses improve search visibility, increase organic (unpaid) website traffic, and even improve lead quality. Our SEO services include directory listings, Google Business Profile setup and maintenance, content marketing, keyword research, and competitor analysis.

Pay-Per-Click (PPC) Advertising

Momentum offers four pay-per-click (PPC) campaign options: Brand Awareness, Remarketing, Display, and Location/Geo. A PPC campaign allows you to target specific keywords and demographics to reach potential customers actively searching for services like yours. This allows you to increase your visibility and drive more traffic to your website, ultimately leading to more leads and sales. These campaigns are also adjustable regarding budget and demographics, so they can continue evolving with your business goals.

Why Digital Marketing Is the Next Best Step for You

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It Establishes Brand Trust

Your website is a place where you can showcase your qualifications, experience, and customer reviews, which are powerful tools for building trust and credibility with potential clients.
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It Helps You Showcase Your Work

Your website can house a project portfolio with before and after photos, allowing your customers to see what projects you’ve worked on in the past and the final results of those projects.
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It Enhances Your Online Visibility

A website paired with a Google Business Profile and multiple directory listings, including Yelp and Angi, can help boost local visibility and make it easier for potential customers to find you online.

Momentum works with many home services companies, including:

Plumbing Companies
HVAC (Heating, Ventilation, & Air Conditioning) Companies
Electrician Companies
Handyman Companies
Lawn Care & Landscaping Companies
Cleaning Companies
Pest Control Companies
Home Remodeling Companies

Request a Free Consultation

Build your digital marketing strategy with help from our team. If you’re ready to get started, contact us today to request a free consultation.